Detalhes do Criativo

#IMTAMemberWeeklyNews: From November 22nd to November 28th 1. "Tourism Makes Life Better": Chongqing Invites the Entire Nation to Discuss a Bright Future for Cultural and Tourism Development Recently, the Chongqing Municipal Commission of Culture and Tourism Development launched the 2024 Urban Tourism Marketing and Bashu Cultural Tourism Corridor Promotion Event. The event saw participation from over 50 cultural and tourism organizations across the country and issued a declaration on cultural and tourism development: to eliminate regional barriers, establish cross-city tourism market supervision mechanisms, create a shared tourism resource database, promote a recommendation system for tourism resources, all aimed at creating a brighter future for cultural and tourism industries. This event is the first alliance activity initiated in Chongqing and even in the whole country to build a joint pattern of high-quality development of the urban cultural and tourism industry. 2. China Express Travel(s) PTE Ltd. "Colorful Guizhou" made the first flight of 100 people VIP team into Guizhou The Guiyang-Singapore route officially opened on November 16, 2024. A VIP group of 100 visitors from Singapore arrived in Guizhou to fully experience the province's stunning natural landscapes and rich cultural heritage, embarking on an extraordinary journey through Guizhou. Notable guests at the event included Yao Shihong, Vice President of the Guizhou Association Singapore and Secretary-General of the Singapore Guizhou Chamber of Commerce & Industry, as well as Li Liangyi, Chairman of China Express Travel(s) PTE Ltd., among other distinguished guests. 3. Guangdong VESSEL Tourism Development Co., Ltd. has signed a cooperation agreement with Nanhai District Shishan Town Office of Culture, Sports, and Tourism to create a million-dollar wild adventure waterfront campsite Recently, the "Dream·Fun·Travel·Play - 2024 Cultural and Tourism Project Signing Ceremony" was held in Shishan Town, Foshan City, Guangdong Province. The project, with a total investment of approximately 20 million yuan, is a collaboration between Guangdong VESSEL Tourism Development Co., Ltd. and the People's Government of Shishan Town to build and operate a high-end campsite resort hotel by Bo'ai Lake. The focus will be on creating a wild adventure waterfront campsite hotel at Bo'ai Lake, fully utilizing Shishan's unique natural landscapes and cultural resources. Combining VESSEL's industry-leading product technology with its strong operational capabilities, the project will offer a "Camping+" experience featuring dining, markets, music, and other activities, providing an all-inclusive "eat, stay, play" service. The aim is to offer visitors a brand-new accommodation experience and build a comprehensive tourism destination integrating leisure, vacation, and entertainment. With this signing, both parties are committed to promoting the high-quality development of cultural and tourism resorts in Shishan and creating a landmark cultural and tourism project. 4. Mingyue Mountain Shines at the 2024 Jiangxi Yichun (Qingdao) Cultural and Tourism Investment Promotion Conference The "Don't see Yichun as distant; this land offers far greater beauty" 2024 Jiangxi Yichun (Qingdao) Cultural and Tourism Investment Promotion Conference was recently held in Qingdao, Shandong Province. As an AAAAA-rated tourism attraction of Yichun City, Mingyue Mountain showcased its unique natural landscapes and rich cultural heritage, extending a sincere invitation to visitors from Shandong. At the conference, the tourism ambassador of Mingyue Mountain provided a comprehensive overview of the mountain's distinctive tourist attractions and introduced several curated travel routes. Jiangxi Mingyue Mountain Tourism Group Co. Ltd. has entered into a strategic cooperation agreement with Travel4you Sdn. Bhd. It has also reached preliminary agreements with participating travel agencies for over ten chartered flights, with plans to launch services to Yichun Mingyue Mountain within the year. Additionally, in-depth discussions were held regarding the joint promotion of tourism products and expansion into new markets. 5. Six-City Linkage! Guizhou "Interlinked Branch Routes" and "Small Car, Small Tour Group" Autumn and Winter Product Launch Kicks Off In order to further enhance the influence of Guizhou's autumn and winter tourism and support the province in becoming a world-class tourism destination, Guizhou is optimizing and upgrading its existing tourism products. In line with the new flight season and product offerings, Guizhou held launch events in Chengdu and Xi'an in November, with plans to continue promotional activities in Fuzhou, Beijing, Changsha, and Wuhan. These events include product presentations and business negotiation meetings with industry professionals, aimed at deepening collaborations with key source markets and driving multi-channel traffic during off-peak and low seasons, thereby stimulating the tourism market. Additionally, Guizhou Tourism Industry Development Group Co., Ltd. showcased its full range of products at the launch events, highlighting its diverse offerings. 6. UnionPay International Forms Alliance with France's LYF S.A. to Extend QR Code Payment Network On November 21, UnionPay International, a subsidiary of China UnionPay Co., Ltd., announced its partnership with LYF S.A., a prominent QR code acquiring institution in France. This collaboration represents a further expansion of UnionPay's QR code payment services in France. It is reported that over 15,000 merchants under the network of LYF S.A. in France now accept UnionPay QR code payments. 🔗#IMTAMembers: Chongqing Municipal Commission of Culture and Tourism Development, @新加坡华运旅游 China Express Travel, Guangdong VESSEL Tourism Development Co., Ltd., Jiangxi Mingyue Mountain Tourism Group Co. Ltd., Guizhou Tourism Industry Development Group Co., Ltd. and UnionPay International are members of IMTA. #IMTA #IMTAMemberWeeklyNews #IMTAMember #Chongqing #CultureAndTourism #ChinaExpressTravel #TravelIndustry #VESSELTourism #TourismDevelopment #GlobalPartnerships #QRcodePayments #GuizhouTourism #MingyueMountain #TravelInnovation #TourismGrowth #BusinessCollaboration #TravelPromotion #TravelChina #CrossBorderPayments #TourismIndustry